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JÄGERMEISTER - BRAND LIQUID DESIGN

PHOTOGRAPHER: Isabel HaynYEAR: 2023CLIENT: Jägermeister
A few impressions from one of our favorite shoots in 2023 with our talented photographer Isabel Hayn! Thanks to the entire team and our amazing, authentic cast. Last year, an exclusive photoshoot took place. The images are intended for the Jägermeister archive and are accessible to all countries. The goal was to strengthen the premium brand globally and introduce it to both new and established experience seekers. Jägermeister's logo and visual identity are at the forefront, symbolizing the best nights and unforgettable experiences.
Six young adults, smiling and laughing, walk across a bridge at dusk; one person is giving another a piggyback ride. — JÄGERMEISTER - BRAND LIQUID DESIGN — by Isabel Hayn — for Jägermeister — 2023 — © EASYdoesit
CREDITS:
PHOTOGRAPHERIsabel Hayn EXECUTIVE PRODUCERGregor Moellers, Dimitri Hempel PRODUCERSelina Kaiser PRODUCTION ASSISTANTSGreta Wolf, Alina Sander, Lea Sachs FIRST ADDennis Gadour SECOND AD/SOCIAL MEDIA UNITAlena Kolbach SET-ALHoussam Ibrahim LOCATIONMANAGERRobin Sebastian Hoefler DIGITAL OPERATORRachel Boyce FIRST LIGHT ASSISTANTSebastian Haas SECOND LIGHT ASSISTANTMarcus Fabian SOCIAL MEDIA DOPMelih Akya FIRST ACJacob Stolz SECOND ACElias Mueller GAFFER/SOCIAL MEDIAIvar Jacobsen BEST BOY/SOCIAL MEDIAGregory Chobanyan ART DEPARTMENTEugenio Perazzo ART DEPARTMENT ASSISTANTAlice Wong, Damon Linley, Inga Bobkow FOOD STYLINGNatasha van Velzen BARKEEPERMauricio Denardi HAIR & MAKE-UPJuliane Polak HAIR & MAKE-UP ASSISTANTMaria King STYLINGMarianka Benesch STYLING ASSISTANTHalyna Sokolovska POST PRODUCTIONNew Layer CASTAnh Phuong Dinh Phan, Clara Kampf, Fabiana Lima, Hai Dang Bui, Kenneth Ossenberg, Sonja Marina Duscha, Tarek Sayoud Extras: Agentur Iris Müller CATERINGGluexgefuehl LOCATIONHaubentaucher, Sonja Mueller RENTALDelight Rental Services
A collage of three scenes featuring diverse young adults. The top shows six smiling faces looking down, while the bottom left depicts two people relaxing on a sofa in a bar, and the bottom right shows a group outdoors at night, including one person on a skateboard. — © EASYdoesit
EASYdoesit commercial
Four young adults are gathered indoors, with one woman in the center hanging from gymnastic rings and laughing. The others stand around her, holding drinks and smiling in a casual, dimly lit setting. — © EASYdoesit
Several young adults are smiling and interacting at a wooden bar counter, with a forest-themed background. A man in a striped shirt holds a small green glass, while a woman in denim sits next to him. — © EASYdoesit
EASYdoesit commercial
EASYdoesit commercial
EASYdoesit commercial
A collage of images shows young people socializing at night. One scene features four people dining outdoors under colorful string lights, while other images depict individuals laughing, dancing, and talking in indoor settings. — © EASYdoesit
A group of young adults is gathered on a bridge, with one person giving another a piggyback ride while others stand close by, smiling and interacting. On the left, a person holds a camera or light setup, and another person manages a yellow cable. — © EASYdoesit
Three women are posing happily inside a sticker-covered photobooth, while a person with a camera photographs them from outside. The scene takes place outdoors against a brick wall with graffiti. — © EASYdoesit
A nighttime scene shows two people jumping in the center, while one person lies on the ground with a camera. Several crew members with equipment are visible in the background, and a cyclist rides past on the left. — © EASYdoesit
A group of diverse people smiles and interacts in a dimly lit indoor setting. A woman in the foreground holds a camera with a flash, while others around her appear cheerful. — © EASYdoesit
A woman lies on a dark, speckled ground, holding a camera with an attached flash. She makes a playful face with her tongue out and a peace sign, while parts of other people's feet are visible around her. — © EASYdoesit

Discover more about our photographer Isabel Hayn and see a curated selection of her latest works.