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MERCEDES-BENZ X HERON PRESTON – 40 YEARS AIRBAG - PHOTO

PHOTOGRAPHER: Thibaut GrevetYEAR: 2021CLIENT: Mercedes-Benz
The marriage of fashion and automotive has grown strong over the past few years, with car manufacturers tapping some of the biggest designers and brands right now, the latest partnership is none other than Heron Preston and Mercedes-Benz. Teaming up to celebrate 50 years since the airbag was created, and the 40th anniversary of the life-saving invention's use, Heron Preston has reimagined old airbags from crash tests into a handful of conceptual looks. With an emphasis on sustainability and using the technique of upcycling, the collection is innovative and reflects Preston's own distinct design cues and beliefs.
Commercial - Mercedes Benz x Heron Preston Thibaut Grevet Director — MERCEDES-BENZ X HERON PRESTON – 40 YEARS AIRBAG - PHOTO — by Thibaut Grevet — for Mercedes-Benz — 2021 — © EASYdoesit
CREDITS:
DIRECTORThibaut Grevet CREATIVE LEAD DESIGNERHeron Preston CREATIVE DIRECTIONIll Studio PHOTO AND VIDEO DIRECTORThibaut Grevet, represented by Anorak Film, AGENCYKarla Otto EXECUTIVE PRODUCERDimitri Hempel, Gregor Möllers SENIOR PRODUCERManuel Däbritz ADDITIONAL SENIOR PRODUCERKarina Kirschner PRODUCER / FIRST ADKonstantin Nerger PRODUCTION ASSISTANTPeter Müschen, Sonia Gücker, Dominik Reiland, Frederic Wandersleb DIRECTOR OF PHOTOGRAPHY (VIDEO)Joao De Botelho BTS CAMERA DOPMelih Akyazilliar FIRST ACNico Müggenburg PHOTO ASSISTANTPete Hawk DIGITAL OPWill Jovice LIGHT ASSISTANT PHOTOGordian Knoblauch GAFFERWilli Rätzsch BEST BOYPhilipp Köhler GRIPLorenz Kopp SET DESIGNERTom Schneider SET DESIGN ASSISTANTFelix Riemann SEAMSTRESSIris Gassner, Celina Osswald, Heidemarie Roos-Erdle CAR PREPAnton Ungefug, Felix Weyers STYLISTLaetitia Gimenez STYLING ASSISTANTManvi Bhatnagar HAIR ARTISTDushan Petrovic HAIR ASSISTANTYetkin Sinelki MAKE UP ARTISTAdiam Habtezian MAKE UP ASSISTANTIsabel Simoneth HYGIENE OFFICERZeno Moser, Yvonne Arnold CATERINGVariari-Catering | Anky Garbas RUNNER / DRIVEROliver Fofana, Sven Mahnkopf, David Roth, David Sanfilippo, Jannik Bennett CORONA TESTERMarcel Barth EDITMartin Malnoë SOUNDPierre Rousseau STUDIOAkka Concept Studios: Daniele Di Miero, Sven Kurzweg, Günther Berber TALENTSDayanne Akadiri, Max Fieschi, Mao Xioxing
Commercial - Mercedes Benz x Heron Preston Thibaut Grevet Director — © EASYdoesit
A person with short dark hair sits on the trunk of a classic car, which has a white top, dark lower body, and orange bumper. A modern car with an orange hood and yellow wheels is visible next to it, all on a white floor with a dark background. — © EASYdoesit
Commercial - Mercedes Benz x Heron Preston Thibaut Grevet Director — © EASYdoesit
A man and a woman are positioned behind a blurred, shiny car emblem on an orange surface. The man looks directly at the viewer, while the woman rests her head on her arm, also looking towards the viewer. — © EASYdoesit
A car's steering wheel is shown in close-up, with a transparent cutaway revealing its internal components and a partial view of the vehicle's exposed frame. — © EASYdoesit
Commercial - Mercedes Benz x Heron Preston Thibaut Grevet Director — © EASYdoesit
A person in a voluminous white outfit made of soft, puffy material stands against a dark background. Their face is framed by a large, round hood, and they wear a pink jacket underneath the white layers. — © EASYdoesit
Commercial - Mercedes Benz x Heron Preston Thibaut Grevet Director — © EASYdoesit
Two models, a woman and a man, pose in a bright studio with a car. The woman sits on the rear of the car with an open trunk, while the man sits on the ground next to a bag; both wear light, padded outfits. — © EASYdoesit
A person with long black hair and bangs stands in a light-colored, padded, futuristic-looking outfit against a plain white background. The full-body ensemble includes a jacket, crop top, and baggy pants with visible stitching and subtle patterns. — © EASYdoesit
A person wearing a light pink puffer jacket and white patterned pants stands in a bright room with walls and floor covered in inflated blue and white airbag-like structures. — © EASYdoesit
A person stands with their back to the viewer, wearing a large, round, light-colored, airbag-like headpiece and matching pants, in a monochromatic orange-red studio setting with a sleek car behind them. — © EASYdoesit
A person with dark skin wears a light blue, padded, hooded jacket and matching pants with visible stitching and technical design patterns, looking downwards. They are seated on a pile of metallic and blue objects against a white background. — © EASYdoesit
Commercial - Mercedes Benz x Heron Preston Thibaut Grevet Director — © EASYdoesit
An overhead view of a car interior shows two figures in puffy, light-colored suits in the front seats, one with long dark hair, behind a steering wheel. The car's peach-colored hood is visible at the bottom. — © EASYdoesit
A person dressed in a white padded jacket and white pants stands with their back to the viewer. They are in front of a car mostly covered by a grey sheet, revealing only a bright yellow wheel. — © EASYdoesit
An overhead view of a car with its outer panels partially removed, revealing the internal structure and various colored components, including deployed airbags. The vehicle is set against a plain white background. — © EASYdoesit
Commercial - Mercedes Benz x Heron Preston Thibaut Grevet Director — © EASYdoesit
An abstract image dominated by vibrant red, blurred, wavy shapes that appear to glow and streak against a dark, indistinct background. The forms suggest dynamic movement or light trails. — © EASYdoesit
A close-up of the front of a vehicle, featuring a shiny chrome three-pointed star emblem on a matte orange surface. Below, a smaller, darker circular emblem is embedded in a matte black section. — © EASYdoesit
A person viewed from behind wears a light-colored, puffy jacket and matching pants against a bright blue background. The jacket's back displays subtle, translucent outlines of internal components. — © EASYdoesit