MINI – THE YOU IN YOUR MINI
DIRECTOR: Chehad AbdallahYEAR: 2018CLIENT: BMW / MINI
With "MINI Yours Customized" MINI is tapping into people's desire to redesign and individualize their surroundings. What began with cave paintings continued in numerous forms of artistic expression, from street art to hearts carved into trees and much more. In an authentic and cutting-edge film, we celebrate this human need to express themselves and tell a story about the artistic marks people leave behind every day, and ultimately, the ways they can customize their MINI. The film is a drive through the city, past artistic signs that people have left here. A collection of beautiful traces that underline their individuality.
CREDITS:
DIRECTORChehad Abdallah HEAD OF PRODUCTIONSebastian von Gumpert DIRECTOR OF PHOTOGRAPHYJan Prahl PRODUCERChristopher Kane FIRST ADKonstantin Nerger SET MANAGEROskar Koller PRODUCTION ASSISTANTMarie Zeller FIRST ACFlorian Partikel SECOND ACLisa Caroline Cohrs DIGITAL VTR OPERATORStefan Rücker DIT/DATA WRANGLERSebastian Schaal GRIPOlando Grübel BEST BOY GRIPDennis Klemba GAFFERRichard Nitsche BEST BOY LIGHTDennis Schlegel ELECTRICIANThibault Roginas JUNIOR ELECTRICIANSSimon Pollack, Thomas Standtke SET DESIGNEugenio Perazzo SET DESIGN ASSISTANCEAnne Lewald, Hauke Dreyer, Hendrik Apfelhöfer, Zelda Rosana POSTER DESIGNBastian Wienecke ASTRONAUT DESIGNNiklas Cosken STYLINGMarianka Benesch STYLING ASSISTANCEAnne Gorcke, Rosie Cunningham HAIR & MAKEUPJulia Barde RUNNERLukas Warner, Till Sander DRIVERGünther Franke CATERINGGerwin Catering TRAILER/CAM CAR MCC /Leo Plank TEAM BUSBloc Inc. EDITORFarid Martin COLOR GRADING + POST PRODUCTION ARRIMitte ADDITIONAL VFX WORKElias Asisi SOUND DESIGN + COMPOSITIONValentin Hansen SOUND STUDIOHesse Studios VOICE OVERKelvyn Colt CASTBobby Dazzler, SECURITYManuela Paulheim, Thomas Wolter TECHNICIANGregor Mandrella, Markus Bernhard CAR PREPJörg Metzger AGENCYServiceplan München (Creative Director: Therese Stüssel, Art Director: Lucas Dresch, Producer: Sarah Riedl, Beratung: Patrick Schrick)
DIRECTORChehad Abdallah HEAD OF PRODUCTIONSebastian von Gumpert DIRECTOR OF PHOTOGRAPHYJan Prahl PRODUCERChristopher Kane FIRST ADKonstantin Nerger SET MANAGEROskar Koller PRODUCTION ASSISTANTMarie Zeller FIRST ACFlorian Partikel SECOND ACLisa Caroline Cohrs DIGITAL VTR OPERATORStefan Rücker DIT/DATA WRANGLERSebastian Schaal GRIPOlando Grübel BEST BOY GRIPDennis Klemba GAFFERRichard Nitsche BEST BOY LIGHTDennis Schlegel ELECTRICIANThibault Roginas JUNIOR ELECTRICIANSSimon Pollack, Thomas Standtke SET DESIGNEugenio Perazzo SET DESIGN ASSISTANCEAnne Lewald, Hauke Dreyer, Hendrik Apfelhöfer, Zelda Rosana POSTER DESIGNBastian Wienecke ASTRONAUT DESIGNNiklas Cosken STYLINGMarianka Benesch STYLING ASSISTANCEAnne Gorcke, Rosie Cunningham HAIR & MAKEUPJulia Barde RUNNERLukas Warner, Till Sander DRIVERGünther Franke CATERINGGerwin Catering TRAILER/CAM CAR MCC /Leo Plank TEAM BUSBloc Inc. EDITORFarid Martin COLOR GRADING + POST PRODUCTION ARRIMitte ADDITIONAL VFX WORKElias Asisi SOUND DESIGN + COMPOSITIONValentin Hansen SOUND STUDIOHesse Studios VOICE OVERKelvyn Colt CASTBobby Dazzler, SECURITYManuela Paulheim, Thomas Wolter TECHNICIANGregor Mandrella, Markus Bernhard CAR PREPJörg Metzger AGENCYServiceplan München (Creative Director: Therese Stüssel, Art Director: Lucas Dresch, Producer: Sarah Riedl, Beratung: Patrick Schrick)
