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New Director in the EASYdoesit Family: Welcome, Tatjana Wenig

We are very excited to introduce our new director, Tatjana Wenig, whose journey into filmmaking is as bold and inspiring as her creative vision! Originally from Munich, Tatjana’s background in pop culture and television has shaped her unique style, setting her apart in the industry.

As a student at the HFF Munich, Tatjana wasted no time diving into the music video industry, where she quickly made her mark within the German rap scene. With over 100 music videos under her belt, she’s collaborated with renowned artists such as Shirin David, Gims, and David Guetta, showcasing her talent for visual storytelling.

Not content with the status quo, Tatjana founded the female creative collective FEMALE FORCE in 2021, advocating for more women behind the camera in leading positions—a mission she carries into her commercial work. From campaigns for McDonalds to Telekom, Tatjana’s commitment to diversity and inclusion shines through in every project.

Join us in welcoming Tatjana Wenig to the team!

A young woman with her hair in two buns sits on colorfully painted steps in an empty stadium, looking directly forward. She wears a white shirt, black tie, and plaid pants, with rows of empty seats visible on either side. — © EASYdoesit
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A dark, wet urban alleyway at night, with brick walls and posters, where a group of people in dark clothing walk through a dimly lit passage in the background. — © EASYdoesit
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A person with reddish-brown curly hair, dressed in a light-colored jumpsuit, crouches on a reflective surface. Their reflection is visible below, set against a bright blue background, while a grid pattern covers the area above. — © EASYdoesit
A woman with long blonde hair and red lipstick, wearing a red blazer and white ruffled shirt, holds a golden top hat. She looks directly at the viewer with a slight smile, against a blurred background of lights. — © EASYdoesit
A young woman with long brown hair wears a blue blazer with black lapels and a sparkling choker, looking directly at the viewer. — © EASYdoesit
Three male athletes stand side-by-side in a studio, each drinking from a plastic bottle. The man in the middle wears a dark uniform, while the two men on the sides wear red and white uniforms. — © EASYdoesit
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A young woman with red hair and a denim jacket stands in a room with walls covered in a collage of various photos. She looks directly at the viewer, holding parts of the photo collage with outstretched arms. — © EASYdoesit
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Latest News

A young person with green leaves on their head looks to the right with a slight smile. The person is framed by ornate silver decorations against a red background. — © EASYdoesit

The campaign “How To Sell Used Online (Fast)” has won a Webby Award!

Congrats to everyone involved!!! The campaign “How To Sell Used Online (Fast)” has won a Webby Award. A fantastic collaboration with Kleinanzeigen, our friends at GUD.berlin, our amazing director Arrigo Reuss, and of course Netflix star Maximilian Mundt from “How to Sell Drugs Online (Fast)”.
A person in a fur coat and sunglasses rides a white horse against a blue sky, holding a ski pole. AI Artists at EASYdoesit — © EASYdoesit.

AI Artists at EASYdoesit

At EASYdoesit, we are steadily expanding AI as an integral part of our creative production process. Alongside classic video production and photography, we work with generative AI as a practical and artistic tool, supporting concept development, visual exploration, hybrid production workflows, and full-AI productions. Among the artists we represent are Caspar Jade, The Visiblemaker, Katrin Schlotterhose, Stefan Aberer, Morelyubovi, Beatrice von Winterfeldt and Allar Haltsonen. Together, our AI artists cover a broad range of styles and disciplines, from experimental image creation and digital art to production-ready AI visuals and hybrid film workflows. This diversity allows us to match the right talent to each project and to use AI where it truly adds creative value. We continue to grow this area carefully and deliberately, expanding our network, refining workflows, and exploring new possibilities at the intersection of AI, film, photography, and visual culture.
An excited man flies over a stadium, holding a smartphone. A bright yellow glow emanates from below him. for Mastercard and bet-at-home — © EASYdoesit.

Recent AI Production Highlights

Generative AI is no longer a future topic. At EASYdoesit, it is part of real productions under real conditions. Two recent projects show how we integrate AI meaningfully into commercial storytelling, not as a gimmick, but as a creative tool. Our conclusion: AI is not a replacement for filmmaking. It is a tool, one capable of unlocking entirely new forms of visual expression when guided by strong creative direction.